Digital Marketing Executive

Role Overview & Responsibilities

Here at Friday Media Group, we apply our forty-plus year's experience to deliver marketing solutions to a range of niche businesses increasing their online presence to drive new customer acquisition and sales.

At our branch in Fulwood, Preston we operate several market-leading recruitment websites in the Law, Automotive, and Aviation industries, to name a few. These websites allow employers to advertise their roles quickly and efficiently and provide a platform for candidates to search for jobs in their specific industries.

Requirements and skills:

• Proven experience as Digital Marketing Executive or similar (Minimum 2 years)
• Excellent understanding of digital marketing concepts and best practices
• Organisational skills, you’ll be working to different KPIs
• Communication skills externally and internally, you’ll be working with the product team, giving updates (need to be comfortable speaking with partners, etc)
• Analytically minded, ability to look into results, performance, stats
• Good with copy and writing creatively for different audiences
• Confidence to share ideas, contribute and get involved!

Responsibilities:

• Brand Awareness on social, improving to encourage people to visit the site and sign-up to become members and candidates
• Nurturing existing audience through email, social, content, and jobs that are useful to them at the stage of their career
• Work with Product Team to feedback on site performance, conversions, what’s working, and what could be improved
• Putting forward ideas to the design team to achieve targets and objectives
• Maintaining Paid Media, managing budgets and keeping a close eye
• Identifying opportunities to partner with other businesses or tools we can use and seeing it through from start to finish
• Automation, being comfortable identifying touchpoints that we should be contacting people and thinking of flows for the different stages of the user journey

Extras and Perks:

• Competitive basic salary
• 25 days holiday (bank holidays additional to this) & 7 Additional days of annual leave (1 day for each year worked)
• Private Health and Dental care after 1 year
• Birthday off
• Ride to work scheme
• On-site parking
• Access to Perkbox
• Continuous training and development to help you reach your career goals
• Company all expenses paid for social events
• Enhanced Paternity, maternity, Adoption, and Parental leave to support your family

Job Types: Full-time, Permanent

Salary: £25,000.00 per year

Benefits:

• Additional leave
• Company pension
• Discounted or free food
• Employee discount
• On-site parking
• Store discount

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Preston: reliably commute or plan to relocate before starting work (required)

Experience:

• Digital marketing: 2 years (preferred)

Work Location: Hybrid remote in Preston