Marketing Campaigns Manager

• Fantastic opportunity to own and run end to end campaigns
• Great opportunity to make an impact in a growing organisation

About Our Client

Not for profit org

Job Description

The key responsibilities of the Marketing Campaigns Manager will include but not limited to:

• Owning the end-to-end delivery of new marketing initiatives and campaigns including email campaigns, enhancements to the website, events, and workplace promotional materials.
• Supporting the embedding of a new CRM system ensuring it delivers effective and compelling engagement communication programmes.
• Writing copy for a range of media including emails, newsletters, the website, and social media.
• Developing and managing briefs to external creative agencies.
• Using research, data, and insight to develop new ideas to help us achieve cut-through and increase the success of campaigns.
• Owning the reporting of campaign performance MI, making recommendations for ongoing improvement and optimisation.
• Updating literature as required such as member guides, letters, sales collateral, and presentations. Maintain master artwork copies, audit trails and archiving.

The Successful Applicant

The successful Marketing Campaigns Manager will:

• Have a proven track record of managing campaigns end to end. This includes creating the design, implementation, delivery and measuring the results.
• Have previous experience working in a regulated environment - Financial Service, Professional Services, Utilities, Retail or a membership body
• Have good analytical skills with ability to use research, data, and MI to evaluate performance and identify areas for improvement
• Be experienced in owning and delivering effective marketing and communication campaigns across a range of media channels including email, web, print
• Have strong copy writing and proof-reading skills with an ability to translate technical content into user-friendly, engaging language
• Have the ability to write creative briefs and manage creative agencies.

What's on Offer

The successful Marketing Campaigns Manager will benefit from:

• Circa £35,000- £45,000 + Bonus and Benefits
• Hybrid working (1-2 days in Leeds)
• With additional benefits